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ReadyTalk is located just a quarter mile from the Democratic National Convention (DNC) which has been an interesting experience. From a marketing point-of-view, it has supplied some great web conferencing campaign opportunities. We offered Denver businesses free web conferencing and audio conferencing so they could telecommute while the DNC kept them out of their offices. […]

When I was informed that my primary task at ReadyTalk would be garnering competitive intelligence (CI) for the web conferencing industry, I was intrigued by the idea but did not know what to expect. Despite not being very educated on the subject of CI, I started formulating a plan based on what I knew and […]

At ReadyTalk, we are constantly thinking about new and creative campaigns we can run that will help our customers get more out of their web and audio conferencing or get non-users to start using our conferencing service. Sometimes these ideas comes like bolts of lightening and the campaign comes together without a hitch. Other times […]

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